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Beware Of Affiliate Spamming!

January 22nd, 2009 admin Leave a comment Go to comments

Beware of Affiliate Spamming!

The modern variation of the practice of paying finder’s-fees for the introduction of new clients to a business, is a popular method of promoting Internet businesses called, ’affiliate marketing’. Due to there efforts, affiliate marketers will make money for each subscriber, visitor and customer given to an internet business. The affiliate marketer will earn compensation based on a certain value for each visit (Pay per click), registrant (Pay per lead), or a commission for each customer or sale (Pay per Sale), or any combination.

So, perhaps you can see why an affiliate marketer would be strongly tempted to send out emails that advertised the products he makes money on for promoting. SPAM was the result from this, contributing to the deciding factor to the anti-spam laws passed to help prevent it. Spammers are severely fined and the newest twist in the anti-spam laws are, that the merchants with affiliates spam are being held responsible for the spamming as well. So caution is well advised to merchants.

Merchants who are considering adding an affiliate strategy to their online sales channel, should research the different technological solutions available to them. As affiliate marketing has matured, many affiliate merchants have refined their terms and conditions to prohibit affiliates from spamming. Some types of affiliate management solutions include: standalone software, hosted services, shopping carts with affiliate features, and third party affiliate networks.

Spamdexing is the practice of deliberately creating web pages, which will be indexed by search engines in order to increase the chance of a website or page being placed close to the beginning of search engine results, or to influence the category to which the page is assigned.

Since people usually use anti-spam software programs, marketers are debating over the affiliate practice of Spamdexing, and many have change their method from sending spam emails to generating large amounts of automatically generated web pages, with different niche keywords and optimizing their sites through search engines. Another term for this is sometimes called, spamming the search engine results. Spam is the biggest threat to organic Search Engines whose goal is to provide quality search results for keywords or phrases entered by their users.

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